More Accountability

Hi all,

After a week of research and reporting — and looking at my position in relationship to my goals, I’ve decided to go with a pyramid structure for my writing. I’m organizing it weekly to give myself maximum flexibility. It’s summer, and my wife is a public school teacher. We tend to get out a lot with them all out of school, so a daily routine won’t work. My overall plan for this summer includes the following broad-stroke goals:

  • I need to meet quotas on my bread-and-butter web content assignments. It’s my main source of income, and will fund the wild excesses I plan to spoil my family with.
  • I want to grow this blog, and plan to launch a total of three more by summer’s end, and to begin transitioning myself out of primarily doing content work and into long-form articles and books.
  • I must continue to market my work, and network with colleagues, editors and industry insiders.
  • I need to keep myself sharp by continuing to educate myself and remain informed about what’s going on in the industry and the world.
The trouble with these is that they’re all ongoing projects. None have an end in sight that lends itself to simple timeline. That’s why I’m adopting a pyramid approach to accountability — they’re ideal for assigning yourself sufficient progress on continuing work.  So, in front of y’all I do solemnly swear to do my damnedest to meet the following goals every week. Some weeks I’ll fail. Other’s I’ll exceed them. So long as I stay near those benchmarks, I should do all right. Every week, I will complete:
  1. Education Module — a unit of reading or other research that keeps me up. I might read a magazine or magazine, listen to a relevant podcast or complete some kind of training program.
  2. Admin Sessions — including keeping up with email, tweaking blogs, sending invoices, writing letters and strategic planning.
  3. Blog “Packages” — “package” is loosely defined. For this blog, it’s a week’s worth of posts. The new ones I’ve divided into chunks of similar startup work.
  4. Proposals — of magazine articles, other long-form articles, or significant work on book proposals.
  5. Acts of Marketing — a phrase I learned from Tom Callos. This can be anything I do that builds my readership and brand. This includes applying for new assignments.
  6. Units of Paid Content Writing — I’ve defined a “unit” as a specific amount of money earned. This will be enough to make my nut.
I want to thank you all in advance for being out there and keeping me on track. It’s surprising how much the possibility of public humiliation can motivate.
And, as always, thanks for listening.
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