4 Ways to Get Paid For Your Work

You can write all you want, but you’re an amateur until somebody gives you money for what you’ve written. There’s nothing wrong with that for all the folks who write for the simple joy of the craft. If you want to make it as a full-time writer, though, you need to get paid for your work. Either that, or marry somebody rich.

Not too long ago, there was just one model of getting paid for your work. You sent your work to magazines or book publishers and hoped they liked it. If they did, you got some money and then started up on your next project.

That situation has changed. Traditional publishers are starting to hemorrhage. The market isn’t as strong, and the pay isn’t as good. That’s the bad news — and it’s not comforting. The good news is that as that market fails, others have sprung up.

1. Advertising Revenue

If you blog, or have another kind of website that brings in traffic, you can set up advertising accounts that get you paid for every visitor who clicks through to the ad. Google Ads will work with your page even before you have any traffic, paying you a small fee for each visitor. As you get increasingly more visitors, you can find higher-paying and more focused sponsors.

2. Content Writing

Print magazines that sell advertising and subscriptions close every day, but they are being replaced by websites hungry for a constant stream of fresh, well-written content. Many of them work on the ad revenue model from above, only on a massive scale. The best sites pay up to $25 for a 500-word article on basic topics, up to several hundred for longer feature pieces.

3. Company Blogs

Company websites need blogs — they’re one of the surest and simplest ways to keep a page high in the search engine rankings. They also provide useful information that attracts and interests potential customers. Although large companies have their own people for this, small businesses can’t afford a full-time guy, and the owner rarely has the time and talent to do it right. You can reach out to local businesses and offer to do their blog, or search writing job sites for potential clients.

4. E-Books

Instead of submitting your book to a traditional publisher, you can make your own e-book and distribute it on your website, via eBay and on Amazon. Print publication through on-demand printers is also an option, but e-book printing is free. There’s no risk other than the time you spent to write the book…and your share of the profits is much higher than if you’d published through a traditional house.

Later, I’ll go into some of the best practices for success in each of these models. I don’t pretend to know everything, but I’ll share what I do know.

Thanks for listening.

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Social Networking and Community (Part I)

image by JD Hancock

I haven’t seen The Social Network movie….nothing against it, but I prefer my historical retrospectives to be about history. Not about current events. That’s not going to the movies. That’s watching the news — and I refuse to pay 10 bucks to watch the news.

Despite this, social networking is now part of a writer’s world. Fiction writers can use these utilities to build up a “platform” of fans to help make their work more attractive to publishers. Nonfiction writers can use it to keep in touch with potential clients, or to get their work out into the world. It’s a lot like marketing a small business: the more people you talk with, the better your chances of hooking into somebody who wants to read what you’re writing. Modern social network allows you to touch thousands of people every day — assuming to keep pushing to maintain contact and expand your base.

Here are some ways to use modern social networking and community resources to get your name and work out into the public eye.

  • Blog routinely — at least three times per week — on subjects related to your work. Any freelancer should have a blog like the one you’re reading now. Something that serves as a “living portfolio” where people can read about who you are and how you write. It can be about any subject you like, so long as it’s regularly updated and professional. Announce each post you write with an email announcement, Facebook notification or similar.
  • Join Forums on subjects about which you are passionate. As you become a respected member of that community, you’ll make friends who will be eager to read your work and share it with others. If the forums are tied to your writing, you can find some alpha readers to check your work — and who will then be engaged in the process and likely to share it with all of their friends.
  • Facebook friends are like ultrasubcribers to your blog or newsletter. These guys are reachable with one click, receive a high-profile announcement automatically, and often have a vested interest in what you’re up to. Ditto for many other networking websites.
  • Twitter is a way to generate buzz. You can tweet to announce blog posts or other events, or to “leak” short blurbs from your work. This can be a brilliant headline from a nonfiction article, or maybe a perfect piece of dialog from your latest book.
  • Professional network sites like LinkedIn and eLance are a must for freelancers who want to keep finding work. People who need what you sell search those, and the networking keeps you connected with people who may just want a writer some day.
  • Media sharing utilities including YouTube and the iTunes Store allow you to distribute video or audio to build excitement for your book. This can be a short lesson tied to your nonfiction project, an audiobook version of a chapter of your fiction, an interview, or anything else that builds your credibility and excitement about your project. You can record your own media, or find people who will have you on a show they host.

I don’t like going over 500 words for a single post, so I’m going to leave this as a list of types of social network sites. I’ll come back with some posts about how best to use them. Meanwhile, I’d love some comments about how other writers out there have successfully used these sites.

Thanks for listening.