I’ve mentioned Firefly in the past. With just 16 episodes and a movie, it deserved to live far longer than it did. Geek comic Mikey Mason has this to say about it:
The story of Firefly is a cautionary tale for writers. Despite its cult popularity, extreme quality and potential for crossover sales, it ended up cancelled in the middle of its first season. A lot of factors went into this, but a lot of it has to do with moving time slots, poor promotion and minimal support from its network.
If you have a brilliant project, it will not succeed without promotional support from the distributor. More than one author has been disappointed after signing a deal with starts in his eyes, only to watch the project “wither on the vine.”
It’s hard, but you can leave an offer on the table if a publisher isn’t willing to work to sell your book. You’ll have to do a lot of promotion on your own, but they must meet you halfway. This may mean waiting a year or more for another offer — but your writing deserves the best offer, not the first.
Thanks for listening.