After a week of research and reporting — and looking at my position in relationship to my goals, I’ve decided to go with a pyramid structure for my writing. I’m organizing it weekly to give myself maximum flexibility. It’s summer, and my wife is a public school teacher. We tend to get out a lot with them all out of school, so a daily routine won’t work. My overall plan for this summer includes the following broad-stroke goals:
- I need to meet quotas on my bread-and-butter web content assignments. It’s my main source of income, and will fund the wild excesses I plan to spoil my family with.
- I want to grow this blog, and plan to launch a total of three more by summer’s end, and to begin transitioning myself out of primarily doing content work and into long-form articles and books.
- I must continue to market my work, and network with colleagues, editors and industry insiders.
- I need to keep myself sharp by continuing to educate myself and remain informed about what’s going on in the industry and the world.
- Education Module — a unit of reading or other research that keeps me up. I might read a magazine or magazine, listen to a relevant podcast or complete some kind of training program.
- Admin Sessions — including keeping up with email, tweaking blogs, sending invoices, writing letters and strategic planning.
- Blog “Packages” — “package” is loosely defined. For this blog, it’s a week’s worth of posts. The new ones I’ve divided into chunks of similar startup work.
- Proposals — of magazine articles, other long-form articles, or significant work on book proposals.
- Acts of Marketing — a phrase I learned from Tom Callos. This can be anything I do that builds my readership and brand. This includes applying for new assignments.
- Units of Paid Content Writing — I’ve defined a “unit” as a specific amount of money earned. This will be enough to make my nut.